Shark Repellent

Market… what?

As Batman’s leg gets mauled by a ravaged shark, hanging from a small ladder off of his BatCopter, it appears that he has no hope left. With one last breath, he gasps to his sidekick; “Robin,” he utters. “Pass me the Shark Repellent Bat Spray.”

I’ve watched that Batman movie from 1966 many, many times with my dad. But this time, I noticed something.

Who the hell buys Shark Repellent Bat Spray?! Yes, in this same movie Batman throws a three foot bomb that somehow sparks for 5 minutes, creates technology to dehydrate an entire squad, and paint a nuclear Submarine like a penguin. But no. I get shocked by this impossible creation, something that, in my opinion, nobody would buy. Would you go to the beach with suntan lotion and a can of shark repellent?

I wouldn’t. But I want to learn how to make people want to.

I have a goal to learn how to be an expert advertiser. I have these goals and a blog to record my ideas as I judge the marketing world and am judged by the world. I will find advertisements that I think are shit and redo them into something better. And I want your responses, critics, poop-throwing monkeys, etc. Or should I say, poop-throwing sharks.

Pow! Bang!